Last updated: September 2, 2025
Overview
This Privacy Policy explains how Shik (“Shik”, “we”, “us”) collects, uses, and shares information when you access shik.tech (the “Site”), make a purchase, or interact with us in any way.
1. Who We Are and Scope
Shik operates shik.tech and sells MIDI controllers and related products. This Policy applies to the Site, purchases, customer support, and marketing communications.
2. Information We Collect
Information you provide
- Contact and account details (name, email, phone, billing/shipping addresses).
- Order information, support requests, product feedback.
- Marketing preferences and communications you send us.
Payment information
- Payments are processed by our payment providers. We receive limited information (e.g., status, last 4 digits, card brand) and do not store full card numbers.
Automatically collected data
- Device and usage data such as IP address, browser type, device identifiers, pages viewed, referring/exit pages, approximate location, and timestamps.
From third parties
- Service providers (e.g., payment, shipping, analytics, customer support tools) provide data needed to fulfill your order or help operate the Site.
3. Cookies and Similar Technologies
We use cookies and similar technologies to run the Site and improve your experience. Categories include:
- Essential (e.g., cart/session, security)
- Functional (e.g., remembering preferences)
- Analytics (e.g., measuring traffic and improving features)
- Marketing (e.g., only where permitted by law/consent)
You can manage cookies through your browser settings and, where applicable, our cookie banner or preferences center. Disabling certain cookies may affect Site functionality.
4. How We Use Information
- To provide the Site and our services, process and fulfill orders, arrange shipping, and handle returns.
- To send service communications (order confirmations, shipping notices, and production updates for pre‑orders/back orders).
- To provide customer support and respond to your requests.
- To personalize, analyze, and improve the Site and our products.
- To send marketing communications with your consent (you can unsubscribe at any time).
- To maintain security, prevent fraud, and comply with legal obligations.
5. Legal Bases (EEA/UK)
Where GDPR/UK GDPR applies, we rely on: performance of a contract, legitimate interests (e.g., improving services, preventing fraud), consent (for optional marketing/cookies), and legal obligations.
6. How We Share Information
We share personal data with:
- Service providers acting on our behalf (payment processors, shipping carriers, cloud hosting, analytics, customer support tools). They may only use data to perform services for us and must protect it.
- Legal and compliance recipients where required (e.g., to respond to lawful requests).
- Business transfers (e.g., merger, acquisition, asset sale), in which case we will continue to protect your data and notify you of any material changes.
We do not sell or rent personal information. If our practices change, we will update this Policy and provide applicable choices.
7. International Transfers
Your information may be processed in countries other than where you live. We take steps designed to protect your data during international transfers, consistent with applicable law.
8. Data Retention
We retain personal data for as long as necessary to fulfill the purposes described in this Policy, including accounting/tax and other legal requirements. Retention periods vary depending on the nature of the record.
9. Your Rights
Depending on your location, you may have rights to access, correct, delete, restrict or object to processing, withdraw consent, and data portability. To exercise rights, email [email protected]. You can also unsubscribe from marketing via any email footer link.
For EEA/UK residents, you may lodge a complaint with your local supervisory authority. We encourage you to contact us first so we can address your concerns.
10. Security
We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure.
11. Children
Our Site is not intended for children. We do not knowingly collect personal data from children.
12. Third‑Party Links
The Site may include links to third‑party websites. We are not responsible for the content or privacy practices of those sites.
13. Changes to this Policy
We may update this Policy from time to time. We will post the updated version on the Site and update the “Last updated” date above.
14. Contact Us
Questions or privacy requests: [email protected].